Persana AI

Persana AI is an AI tool developed to enhance sales productivity for businesses by identifying qualified leads, extracting customer insights, and enabling personalized outreach at scale. It builds holistic customer profiles using a range of data points including historical email campaign data, CRM and internal data, and publicly available data.

Persana AI has a fine-tuned model that uses historical email campaign data, CRM and internal data, and publicly available data to build comprehensive customer profiles. This AI tool identifies the most promising prospects and ripe opportunities, thus enhancing sales productivity. The speed and accuracy with which the tool notifies the team about a lead visiting the company website or getting funding allows for timely conversion of leads.

Hyperpersonalized AI technology refers to an advanced form of customization, where AI uses large amounts of data to deliver individualized messages or recommendations to users. Persana AI utilizes this technology to identify the most promising prospects and create opportunities for the sales team, offering personalized outreach at scale.

Persana AI identifies the most promising prospects by harnessing historical email campaign data, CRM and internal data, and various public data points. This comprehensive set of data allows the AI to distinguish which leads showcase the highest potential, targeting these for maximized sales productivity.

Persana AI enhances the productivity of sales teams by eliminating time-consuming tasks and allowing them to focus on selling. It achieves this by identifying the most promising leads, providing real-time notifications for intent signals (such as lead visits or funding), and consolidating data from various sales tools in an easy-to-use format.

Persana AI consolidates a wide range of data from different sales tools, including historical email campaign data, CRM data, and publicly available data points. This consolidation provides a holistic view of each customer, making it easier to monitor leads and convert them into customers.

Persana AI uses its API and Integration features to link with different sales platforms, bringing all data under one roof. This seamless integration allows businesses to get a holistic view of their customer profiles, thus employing data-driven personalization for better conversion.

Persana AI's Personalization API is a feature that enables businesses to apply data-driven personalization in their marketing efforts. By combining data from multiple sources, the API provides a detailed view of customer behavior, preferences, and needs, enabling businesses to tailor their outreach accordingly for maximum impact.

Yes, Persana AI can integrate with other tools and applications. It provides seamless integrations across multiple sales platforms, consolidating data to provide a comprehensive view of customer profiles.

Yes, Persana AI provides real-time notifications for activities like lead visits or funding. These intent signals allow businesses to respond swiftly to potential opportunities, optimizing the timing of their outreach for the highest possible conversion rates.