ProspectPal

ProspectPal is an artificial intelligence powered platform purposed for business-to-business prospecting. This innovative software tool automates the process of identifying potential B2B leads, thereby accelerating business operations and generating leads quickly and efficiently.

ProspectPal automates B2B prospecting by leveraging a host of diverse data including geo-based location data, demographic information, and firmographic social media data. It automatically creates daily customer lists using either specified criteria or an Account Based Marketing approach with selected target companies. These lists are supplemented with B2B email addresses and field attributes, preparing them for automated multi-channel outreach efforts.

ProspectPal uses an assortment of data to generate leads, including geo-based location data, demographic information, and firmographic social media data. These data types give ProspectPal the ability to accurately identify prospective customers and generate high-quality B2B leads.

Account Based Marketing, or ABM, is a strategic approach used by ProspectPal wherein marketing and sales teams collaborate to target best-fit accounts and turn them into customers. In the context of ProspectPal, this ABM approach is applied by selecting a range of target companies and focusing resources on the most promising leads from these companies.

ProspectPal supports businesses by functioning in the background as a passive B2B prospecting channel. This significantly reduces the need for in-house sales and marketing personnel as it automates capturing and processing of lead data. Once potential customers are identified, businesses can directly engage these leads across various platforms.

With ProspectPal, businesses can engage their target customers across a variety of different platforms including email and social media. The system allows for automated multi-step outreach across these channels, ensuring that businesses can connect with prospects through their preferred platforms.

Beyond automating the prospecting process, ProspectPal also provides additional features for better lead engagement and campaign optimization. These include automated multi-step email and social media outreach, A/B message split testing, and a comprehensive set of analytics to review and optimize campaigns for best results.

ProspectPal is designed to help businesses remain compliant with data protection regulations such as the General Data Protection Regulation (GDPR) during scale prospecting. It ensures that all prospecting operations follow these regulations, ensuring both the efficiency and legality of its lead generation tactics.

ProspectPal is suitable for usage across a variety of industry sectors where business-to-business prospecting is necessary. This includes a range of fields from technology to healthcare, finance, professional services, and more, basically wherever there is a need to automate the process of identifying and engaging potential B2B customers.

ProspectPal's pricing is structured based on whether you want to run your own automated campaigns or have ProspectPal manage them. There are single and multi-user license options, with each plan varying in features such as the number of target customers you can prospect, the number of contact lists you can build per day, and the number of customer profile searches you can perform. All plans are billed annually upfront.