Display Gate Guard

Display Gate Guard is an AI-powered tool designed to enhance brand safety and suitability in display marketing. It provides a comprehensive analysis of ad placements, ensuring advertisers understand where their ads are displayed. It also offers audits of placements and helps to manage reputational risks by creating blacklists and whitelists for clients' future campaigns.

Display Gate Guard ensures brand safety and suitability by providing a robust audit of ad placements. It highlights potential fraudulent websites, thus aiding in improving brand safety. It further enhances brand suitability by generating blacklists and whitelists to manage reputational risks, and ensure ads are displayed within safe environments aligning with client's core values.

Display Gate Guard audits ad placements by providing a comprehensive analysis of where the ads are displayed. It uses AI to scrape through major metrics in the placement list, enabling a deeper understanding of placement performance and aligning this with client's specific requirements. This process aids in identifying possible fraudulent websites and highlighting potential areas for improvement.

Display Gate Guard combats fraudulent websites through exhaustive audits of ad placements, thereby revealing potential threats. It also offers services to combat deceptive practices like Made-For-Advertising (MFA) websites that generate invalid traffic, thereby decreasing financial wastage.

Display Gate Guard creates blacklists and whitelists for clients by leveraging AI to assess website performance and relevance based on numerous metrics. This curated list ensures that brands advertise within safe environments that align with their core values. These lists can be effectively utilized for future campaign strategies.

Display Gate Guard mitigates the financial wastage caused by MFA websites by offering a comprehensive analysis of ad placements. It thoroughly examines the major metrics in the placement list, shedding light on any deceptive practices and providing meaningful suggestions to optimize brand safety and reduce financial loss.

Display Gate Guard uses AI technology to thoroughly assess website performance and relevance. It diligently studies diverse metrics to compile, analyze, and evaluate data, aiding in curating a list of ad placements that matches clients' specific requirements.

Display Gate Guard specializes in display placements on the Google Display Network (GDN) and programmatic advertisements on various Demand Side Platforms (DSPs) like DV360, TradeDesk, or Adform.

Businesses using display marketing to boost brand recognition and drive traffic can greatly profit from Display Gate Guard's services. By offering an in-depth analysis of ad placements and actionable advice, it can streamline campaign strategies, ensuring ads are displayed in the most effective locations and formats.

Display Gate Guard's complimentary evaluation and rating entails a detailed examination of your display marketing strategies, providing insights on ad placements, potential areas of improvement and actionable advice to enhance campaign performance.